Competitors Watch makes it possible to identify information about current and potential competitors. This type of watch not only allows the company to prepare itself against the competition, but also to determine if another company can become a strategic partner for the development of projects.
Competitive Watch allows us to see the priority activities and strategies of competitors, as well as their collaborations and communication policies.
Competitive Watch is not just limited to competitors. An important aspect is the vigilance of other companies and products not competitors but could be a threat in the future due to use of substitute products.